Many small businesses were forced to re-evaluate their business models in order to survive the past year. Tune into this video to hear Patrick Smith explain why adapting to the challenges of the pandemic was imperative for small business success.
The past year has demonstrated the importance of innovation during challenging times, in order to stay viable. Patrick Smith, Head of Small Business Banking at Santander, discusses the successful areas of innovation he saw for small businesses in the post-pandemic environment.
Have a question about this article? Ready to realize the big potential for your small business? We can help.
To connect with a Santander Relationship Banker, schedule an appointment or visit a branch near you.